ANALOGUE WONDERLAND

Brighton Day Trip

THE NARRATIVE

A sun-soaked journey through Brighton's vibrant streets. A couple wander aimlessly on a day out, capturing life's little moments on film.

Friends join. The group then hits the beach. As golden hour bathes everything in warm light, they share meals and stories while their cameras preserve it all.

They weave through quirky markets. Grab street food. Laugh. Their film cameras regularly clicking throughout.

The ad showcases film cameras naturally in use, not as props but as essential memory-makers.

LOCATION

Brighton provides the perfect backdrop for this video with its unique blend of coastal charm and artistic energy.

Independent shops, market streets, vibrant street art, and quirky characters – ideal for spontaneous film photography moments.

Brighton's reputation as a creative hub makes the presence of film cameras feel authentic rather than forced, creating a genuine sense of a day naturally unfolding instead of a staged commercial.

VISUAL STYLE

We’ll be shooting on wide angle lenses, enhancing the high-energy feel. This also allows us to create more effective vertical crops for social media content.

This ad is all about summertime fun. And so it only makes sense that it would be full of colour. Besides, Brighton is just a colourful place.

We’ll also be leaning into a grainy look. Obviously.

We’ll be showcasing the colourful cameras sold by Analogue Wonderland. We’ll be capturing every shutter click and every reload, in close-up detail with tactile sound design.

Black and white film is obviously pretty popular too. And there’s no reason why we can’t do a black and white version of the film! It’s a simple post production change. And these days, black and white visuals are definitely trending.

We’ll be including photos taken throughout filming, cutting to them as they’re taken - a visual style that audiences are accustomed to thanks to film photography influencers.